Paid Search Archives - Page 2 of 2 - EnginePoint Marketing

How to Compete with the World’s Largest Brands in Google Ads

February 27, 2023June 15, 2018 by Mark Scholl

There is a misconception when it comes to search, both with SEO and paid search: it’s impossible to compete with much larger competitors. Not only is it possible, I’ll tell you how.

How to Trim (or Cut) an SEM Budget Effectively

February 24, 2023June 12, 2018 by Mark Scholl

How do you cut a paid search campaign to a smaller budget, yet make sure it’s still able to perform at a high level? Good question. We’ve got your back.

How to Increase Paid Search Conversions

February 24, 2023June 11, 2018 by Mark Scholl

Ultimately we need to demonstrate to clients that paid search creates generates some sort of tangible benefit. But what if the paid search campaign is creating no conversion?

The Importance of Keyword Trends and How to Find Them

February 24, 2023May 29, 2018 by Mark Scholl

There is another important aspect of keyword use that doesn’t get enough attention, and it could be the unknown secret to how you use keywords. Many seem to undervalue the importance of when to use a keyword.

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How to Compete with the World’s Largest Brands in Google Ads

How to Trim (or Cut) an SEM Budget Effectively

How to Increase Paid Search Conversions

The Importance of Keyword Trends and How to Find Them

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