Services

Services

Paid Search

Detailed keyword research and audience identification, our paid search campaigns match the intent and needs of your audience.

Search Optimization

We are obsessive about the details of algorithm changes so your site ranks well.

Local Search

Local SEO is a version of standard SEO, but with distance, relevance, and prominence mixed in.

Display Campaigns

From building brand awareness to creating motivated responses, smart display ads engage audiences.

Video Optimization

Now that you’ve invested in great videos and video channels, let’s make sure they are found.

Agency Partnerships

We can provide a variety of digital services to your agency and augment your team when you need them.

Digital Audits

Assess your digital footprint against best practices, and your competitors.

Retargeting

Stay top of mind, even after visitors leave your site.

Keyword Research

The real purpose is to show you how to connect with your audience effectively.

Web Design

Smart, effective web sites are the basis of all your digital marketing efforts.

Social Media

Listen, learn, share and connect with audiences in a truly genuine way.

Content Marketing

Providing great quality content that is relevant, speaks to your audience.
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Musings at the intersection of marketing and technology, including search, AI, and all aspects of digital marketing.

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ChatGPT and Duplicate Content: Will Multiple People Using Similar Prompts Generate the Same Content?

It’s easy to picture that room full of monkeys on typewriters motif and conclude with that many people using ChatGPT,

SEO for 2023 Infographic: Five Things You Need to Prioritize This Year

[Infographic] SEO for 2023. The five things you need to prioritize this year to succeed with your SEO goals

The Marketing AI Revolution: Can Machine Learning Tools Become Your Magic Marketing Superpower?

Machine learning and AI is a rapidly evolving space. AI tools have worked their way into various marketing tools, such

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Display Campaigns

With first- and third-party data, we can pinpoint audiences with engaging ads. Backed by learning algorithms and artificial intelligence, the campaigns run efficiently and optimize quickly. From building brand awareness to creating motivated responses, smart display ads engage audiences.

We Identify People, not Devices. We Target Audiences, not Places.

Your audience will use multiple devices a day, with many different mindsets, trying to accomplish different goals. We’ll build campaigns that are as dynamic as your audience.

With insights gleaned and data aggregated from one channel, we augment and optimize performance in other channels, creating robust, multi-dimensional campaigns that are constantly learning in real-time and driving results.

Our network is giant. We have access to over 6 billion available daily impressions, across a network of 300+ inventory and publisher partners.

Display

Video

Programmatic Native

Social

Programmatic TV

Spotify

Cross-Device Mapping

Since you woke up, you might have looked at your phone, then your computer at work, then later, your iPad. Most people use multiple devices each day. It’s all part of the digital journey people take, everywhere they go.

Our sophisticated system tracks people across the devices they use, while they navigate their day, and their online habits. We target audiences across devices, with relevant information.

Programmatic, but with a Human Touch

We utilize sophisticated technologies, such as machine learning and AI systems to aid the ad-buying process. This helps ensure we are using the ad dollars very efficiently and helps optimize campaigns quickly. But our experts are always engaged and analyze the data to make decisions about the campaign.

Some tasks machines can (and should) do faster, but analysis and decisions are left to experts who understand your objectives.

Device Agnostic

From desktop to mobile to tablet, we can target audiences whether they are at their desk or on the go, with banner, video, in-app and social mobile ads.

Always Optimizing

Every ad impression is scored against campaign objectives, leveraging contextual data to bid efficiently on the opportunities that matter. As the AI learns what works—and what doesn’t— the dynamic bidding engine will continue to optimize, reducing your cost and improving your return on ad spend.

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EnginePoint Marketing provides digital solutions and thinking that has been leveraged by Fortune 500 companies, and in retail, business-to-business, arts institutions and non-profits across the country.

Services

Paid Search

Search Optimization

Local Search